Lucy Casey | MLIS

Library Marketing & Design

A few examples of marketing and public relations materials created for the Parsippany Library.

Adult Summer Reading Guide

Summer Reading 2026, Parsippany Library

A printed and digital reading guide designed to promote new releases that are themed around summer vacation and adventures. The Summer Reading Guide was created to cross-promote the Summer Reading Challenge and the upcoming Nita Prose author talk. My contribution centered around the design, editing, and creation of the digital version of the guide.

Library Mini Golf

Library Mini Golf Fundraiser Sponsorship 2026, Parsippany Library

In order to collect 18 local business sponsors, a sponsorship page was created to streamline the process for collecting payment information. My contribution was creating the page, designing the graphics, and writing the copy for the payment page.

Nita Prose Author Talk

Bestselling author of The Maid, Parsippany Library

Parsippany Library regularly uses press releases to market programs and events that support the community’s interests. This author talk coincides with the fall Community Read, chosen for the library’s book clubs. I drafted, wrote, edited, and released the press release to media contacts.